This week, Abu Dhabi Convention Bureau (ADCB), an entity that drives and supports the development and promotion of business events throughout the emirate, is participating in ibtm arabia to stimulate more MICE business within the UAE capital city.
Last year, ADCB successfully attracted business into the emirate by leading and supporting bids to host a number of key conferences in Abu Dhabi.
In total, the Bureau submitted successful applications along with partners and stakeholders to host 14 conferences that are expected to round up over 35,000 delegates. This number represents the most conference wins in a year to date.
Major bids supported and won in 2016 include the Special Olympics in 2019 – expected to attract 10,000 participants; the International Conference in Medicine & the Healthcare Professions – Ottawa Conferences in 2018; and the World Obesity Federation – Gulf Regional Conference on Obesity, scheduled for this year.
Other bids won in 2016 include the sixth Congress of the World Union of Wound Healing Societies, which will attract approximately 6,000 professionals to Abu Dhabi in 2020; and the WONCA World Conference 2020, which specialises in family health.
Key events taking place in Abu Dhabi this year include World Skills in October, which will attract 7,000 participants, and the International Diabetes Federation 2017 Congress in December, which is anticipating 15,000 members of the global diabetes community to attend.
Following the UAE capital’s MICE success, the International Congress and Convention Association (ICCA) has recognised Abu Dhabi’s progress and has place the emirate in the 73rd position for cities that attract international associations annually.
Acting executive director, tourism sector, TCA Abu Dhabi, Sultan Al Dhaheri remarked: “Following a highly successful year in which we secured winning bids to host major events and conferences while witnessing a significant rise in corporate meetings coming to Abu Dhabi, we now need to continue that positive momentum and attain new heights.
“Our emirate provides a diverse choice of venues, accommodation and attractions, which is continually expanding and which delegates at ibtm arabia will be able to discover for themselves. Combined with a record number of visitors last year (4.4 million), we have a fantastic platform to build on as we go forwards.”
Abu Dhabi Convention Bureau is sharing a stand with TCA Abu Dhabi at ibtm arabia, and can be found at stand D12.