Asif Haider assumes complex PR and marketing manager position

Asif Haider

Al Maha, a Luxury Collection Desert Resort and Spa, Dubai and Le Meridien Al Aqah Beach Resort, Fujairah have welcomed Asif Haider on board as complex PR and marketing manager.

Haider, who was born and raised in Dubai, began working for Verve Marketing and Communications in 2015 to pursue his passion for hospitality. During his stint at the company,  which manages several hospitality and tourism clients in Dubai and globally, he was involved with the implementation of  PR strategies during the pre-opening stage for three properties, including two Marriott International projects – Sheraton Oman Hotel and Four Points by Sheraton Sharjah.

Over the course of three years, Haider gained valuable knowledge on how to position brands, highlight their USPs and develop marketing and PR strategies, all of which he can apply to his new position.