A busy year for Dubai World Trade Centre

Dubai World Trade Centre

By the end of 2016, Dubai World Trade Centre (DWTC) will have hosted 63 consumer and entertainment events and will have welcomed more than a million visitors.

The calendar of events comprised theatrical performances and music festivals, consumer shows and sporting events.

Senior vice president – venues, DWTC, Ahmed Alkhaja commented: “The demand for multicultural attractions and family entertainment in the UAE has positively impacted the increase in domestic and international leisure tourism to Dubai. In addition to offering a world-renowned platform for the MICE industry, DWTC continues to broaden its consumer and entertainment event offerings to include a variety of home-grown and global events to its calendar, supporting Dubai’s tourism vision and goal to increase visitor footfall.”


Of the non-trade events hosted at DWTC in 2016, 18 consumer events welcomed over 300,000 visitors and 45 live events enticed over 700,000 visitors.

Popular events included: Cirque Du Soleil – Varekai, comedian Russell Peters, Disney Live, Ramadan Majlis, Dubai Sports World, Modhesh World, Middle East Film, Comic Con and others.

DWTC boasts a multipurpose indoor event and exhibition capacity of over 122,000m2.