DCT Abu Dhabi: New strategic initiatives to zero in on touristic development

DCT Abu Dhabi

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has a number of strategic initiatives in store to further boost the development of the emirate’s tourism sector.

Abu Dhabi Government’s accelerator programme, ‘Ghadan 21’, aims to transform Abu Dhabi into a leading global destination for business, investments, life and travel. The programme’s strategic initiatives have been designed to improve the value proposition of Abu Dhabi and spur tourism investment.

The initiatives will also decrease tourism and municipality fees for hotels in Abu Dhabi, exempt long-term hotel guests and visitors from daily municipality fees, as well as increase investments in attracting tourists and further promote Abu Dhabi’s well-established infrastructure, world-class tourist attractions and events.

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Speaking on the announcement was undersecretary, DCT Abu Dhabi, HE Saif Saeed Ghobash: “The initiatives will encourage local, regional and international tourism investment within the Emirate and help enhance Abu Dhabi’s position as a global tourist destination.”

The tourism and municipality fee reductions are estimated to increase available capital for hotels by $272.2 million over the next three years.

Ghobash further noted that the initiatives will focus on enhancing the relationship between the government and private sector.

“These initiatives will support tourism companies in Abu Dhabi, which in turn will help guarantee the continued growth of the sector and contribute significantly to the national economy,” he concluded.

The Ghadan 21 programme strives to accelerate the existing economic agenda. From 2019 to 2021, $13.6 billion will be invested across four strategic pillars: Economic, Knowledge, Livability and Social. Each of the Ghadan 21 initiatives have been designed to reflect the priorities of Abu Dhabi’s citizens, residents, business owners and investors.