Emaar Hospitality Group promotes innovations in digitalisation at HITEC Dubai

Emaar Hospitality Group

At the recently concluded HITEC Dubai 2018, Emaar Hospitality Group unveiled its most recent innovations in digitalisation.

At the technology conference, CEO, Emaar Hospitality Group, Olivier Harnisch said: “Emaar Hospitality Group has paved the way for creating an innovative hospitality landscape in Dubai, offering a range of experiences, from luxury to contemporary midscale. We aim to be the most innovative hospitality company and are excited to meld the best of technology with the warmth of human touch. The future of our industry is being defined by the all-encompassing digital transformation.”

Harnisch explained that over the last 12 months, Emaar Hospitality Group has introduced a number of digital innovations spanning all of the touch points focused on enhancing the guest experience.


“Continuing our journey, we look forward to showing the best that technology and human ingenuity has to offer at Expo 2020,” he added.

Meanwhile, CEO, Hospitality Financial and Technology Professionals (HFTP), Frank Wolfe CAE declared: “Expo 2020 is driving growth in Dubai as the emirate aims to complete 160,000 hotel rooms in time to welcome an additional five million visitors during the event. In preparation of the expected 25 million visitors, the city has made unprecedented investments in its infrastructure and hospitality sector to cater for the influx of travellers. The hotel industry is going through a period of unparalleled changes. As in other parts of the world, technology is playing a crucial role in the future of hospitality industry, while propelling Dubai’s transition to a knowledge-based economy by 2021. It is exciting to see at HITEC Dubai how Emaar Hospitality Group’s is leading the way with industry-first digital transformation initiatives aimed at enhancing the guest experience and operational excellence.”

HITEC Dubai is the Middle East’s largest hospitality technology exhibition and conference, endorsed by Dubai Corporation for Tourism and Commerce Marketing (DCTCM). The event is co-produced by HFTP and Naseba.