Hospitality Management Holdings (HMH) has announced the signing of management agreement for Corp Muscat Al Muzn Hotel followed by the opening of Coral Muscat Hotel & Apartments.
Speaking at the Arabian Travel Market 2016, CEO of HMH, Laurent Voivenel stated: “Oman is a key development market for HMH in keeping with our strategy to prioritise expansion in GCC and we are proud to debut our brands in the country with two exceptional properties. The hospitality industry in Oman is witnessing remarkable growth at the moment and we are eager to capitalise on the favourable market conditions. HMH is well-positioned in the region and equipped with the most advanced technology and we are confident both Coral Muscat Hotel & Apartments and Corp Muscat Al Muzn Hotel will add tremendous value to our growing presence in Oman while strengthening our international portfolio.”
Focusing on the mid-market sector in response to the demand from budget-conscious travellers, HMH has outlined an ambitious expansion strategy to grow its footprint in Oman. Laurent stressed: “Oman saw inbound tourism numbers rise by an average of 7.4 per cent per annum in the last decade and is targeting 12 million visitors annually by 2020 which is fueling the demand for quality mid-market hotels. Oman Ministry of Tourism has forecasted hotel room capacity to expand at an annual growth rate of 5.3 per cent over the next four years while tourism is expected to contribute five per cent to the country’s GDP by 2020. These figures are indicative of growing appeal of Oman among global travellers and present an enormous opportunity for HMH. Our aim to have six hotels in Oman by 2020 while multiplying by four our total inventory of keys.”
Coral Muscat Hotel & Apartments welcomed its first guests earlier this month. The deluxe four-star property is conveniently located in Qurum merely 20 minutes-drive away from Muscat International Airport and enjoys close proximity to diplomatic and commercial city centre. It features 88 furnished apartments including 23 one-bedroom apartments, 20 one-bedroom deluxe apartments and 45 two-bedroom apartments.
Corp Muscat Al Muzn Hotel is expected to open its doors by first quarter of 2018 and is strategically located in Muwaleh, in close proximity to Muscat International Airport, major business hubs, industrial areas and government institutions. Featuring 132 guestrooms, the hotel will complement Al Muzn Mall and will offer a host of services and facilities tailored to the needs of modern business and leisure travellers.
Visit HMH on stand HC0420 in Sheikh Saeed Arena at Dubai International Convention and Exhibition Centre during ATM.