Hotelbeds and Netactica ink agreement


Hotelbeds has formalised a strategic agreement with Netactica – a travel technology company dedicated to the travel industry in Latin America.

Following this alliance, Netactica’s 70+ clients in Latin America, inclusive of travel agencies, online travel agencies, tour operators, loyalty programmes and airlines, will gain access to Hotelbeds’ extensive portfolio of 180,000 hotels in 140 countries worldwide.

Adding to this, Netactica will now offers its clients ancillary services from Hotelbeds’ Beyond The Bed portfolio, which comprises 25,000 transfer routes, 18,000 activities in more than 680 destinations and 30,000 pick-up locations in 170 countries.

Travel Forward 20

The travel technology company’s high-value clients now join Hotelbeds’ existing 60,000 B2B travel buyers, who generally book further in advance, pay more per room, stay longer, have lower cancellation rates and spend more at the property.

Global sales director, Hotelbeds, León Herce remarked on the news: “This agreement with Netactica is an important step forward to further strengthen our strategic position in Latin America. Our goal is to make our entire product range accessible to agencies in a simple and automated way, and together with Netactica we are working towards achieving that common goal. Netactica is the perfect partner as they are constantly working to optimise the performance of our common clients by increasing our visibility in their platform. At the same time, our 180,000 hotels worldwide will benefit from this agreement by expanding their distribution to a new range of hard-to-reach and high-value clients in Latin America.”

Meanwhile, Netactica’s Federico Coen Mitrani noted: “We are pleased to gain access to Hotelbeds’ extensive product portfolio worldwide. Our travel agency, loyalty program, tour operator, and airlines clients throughout the region – including Colombia, Mexico, Argentina, Bolivia, Brazil, Chile, Ecuador, Peru, Uruguay and Central America – are looking for great variety of product , and Hotelbeds’ product range and exclusive offers are unmatched.”