Hotelbeds recently confirmed a distribution partnership with The Ascott Limited (Ascott).
This new alliance will now provide Ascott with access to over 60,000 B2B travel buyers from more than 140 source markets worldwide, comprising tour operators, airlines, points redemption clients and retail travel agencies.
Meanwhile, Hotelbeds’ customers will benefit from access to preferential rates and availability across the 160 properties that form Ascott’s portfolio in Asia Pacific, Europe, the Middle East, Africa and the USA, spanning hotel brands such as Ascott The Residence, The Crest Collection, Somerset, Citadines, lyf by Ascott and Citadines Connect.
Hotelbeds’ portfolio of 60,000 B2B travel buyers will offer Ascott access to incremental, high value bookings from non-domestic markets that book further in advance, pay more per room, stay for longer, cancel less and spend more in the destination.
Through this new alliance, Ascott will also be able to distribute its serviced residence units and hotel rooms through Hotelbeds, via both its wholesale channel, which operates under the ‘Hotelbeds’ name, and the retail travel agent channel, which operates under the ‘Bedsonline’ brand – all united under one contract.
Global sourcing director, Hotelbeds, Jorge Cortés enthused on the news: “Ascott has become a leading international lodging owner-operator globally. So, at Hotelbeds we are very proud to partner with them and expand our offering in Asia Pacific, Central Asia, the Middle East, Africa, Turkey and USA. Ascott’s serviced residence and hotels include well-known brands such as Ascott The Residence, The Crest Collection, Somerset, Quest and Citadines. I am certain that our 60,000 travel trade clients – all of whom mostly offer international, high value guests – will be very excited to gain access to special rates and availability from across Ascott’s portfolio.”
Also commenting was vice president, sales and distribution, The Ascott Limited, Doreen Tan: “Ascott’s continued partnership with Hotelbeds gives us access to an extensive B2B distribution network worldwide, expanding our reach to more international high-value guests. This complements our efforts to build on Ascott’s strong base of long-stay and corporate guests, and to capture accommodation demand from domestic travellers. Guests appreciate our award-winning hospitality as well as the comfort, privacy and value we provide through our spacious apartments with separate living areas, bedrooms and well-equipped kitchens. Ascott continues to place the well-being of our guests as a priority and guests can have peace of mind when staying with us. We look forward to welcoming these guests through our doors.”