Hyatt Hotels Corporation has announced that Hyatt has completed the acquisition of Two Roads Hospitality – a lifestyle hotel management company with a collection of distinctive brands, exceptional properties and a robust global development pipeline.
With the addition of five established lifestyle brands – Alila, Destination, Joie de Vivre, Thompson, and tommie – Hyatt has expanded its brand presence into 23 new markets, with management and license agreements for 74 currently operating hotels across North America and Asia, as well as a robust pipeline of signed management agreements.
As part of the acquisition, Hyatt is establishing a new dedicated lifestyle division to combine the operations of Two Roads Hospitality’s and Hyatt’s lifestyle brands.
Speaking on the major development was president and CEO, Hyatt Hotels Corporation, Mark Hoplamazian: “We will leverage the shared expertise of Hyatt and Two Roads across our powerful combined portfolio of 19 brands, to bring best-in-class offerings for guests around the globe.
“For hotel owners, our platform will deliver opportunities for enhanced operational excellence and financial performance. We are pleased to have completed this exciting transaction, and we welcome Two Roads Hospitality associates to Hyatt,” he concluded.
Two Roads Hospitality’s brands are expected to join the World of Hyatt loyalty programme in the near future, expanding opportunities for World of Hyatt members to earn and redeem points across more leisure-focused stay options, while driving hotel occupancy from a loyal group of travellers who spend more, stay more and book directly.