Further developing its portfolio of products, Hyatt Hotels Corporation has launched The Unbound Collection by Hyatt, a new global collection of unique and independent stay experiences.
The Unbound Collection by Hyatt portfolio will feature new and existing upper-upscale and luxury properties, all of which boast a distinct character while providing guests and owners Hyatt’s award-winning customer loyalty programme as well as robust operational and marketing resources.
The collection will comprise of historic urban gems, contemporary trend-setters, boutique hotels, resorts and more.
The new initiative launches with properties around the world such as: The Driskill Hotel in Austin, Texas; the Hôtel du Louvre in Paris, France; the Carmelo Resort & Spa in Carmelo, Uruguay; and the Coco Palms Resort in Kauai, Hawaii (which is due to undergo a revitalisation and re-open in spring 2018); with more to follow.
Commenting on the news was president and CEO, Hyatt Hotels, Mark Hoplamazian: “The Unbound Collection by Hyatt provides us with a myriad of opportunities to grow, not only in new markets, but also in places we know our guests want to go. The collection of properties will allow us to reach the modern traveller who seeks one-of-a-kind experiences, but also wants the reassurance and loyalty programme that comes with our brand.”
He added: “What really excites us about The Unbound Collection by Hyatt is that this portfolio provides rich social currency through story-worthy, shareable experiences that guests will take with them long after their stay. We are committed to creating a portfolio that works for owners and provides them with flexibility, agility, and support, all while accentuating the best of each property and the experiences that make each truly extraordinary.”