During this year’s edition of IBTM China, commencing on August 28, over 8,000 meetings are scheduled to take place between Hosted Buyers and exhibitors.
To be held at the China National Convention Centre (CNCC), the event will see an increase of 20 per cent on scheduled meetings in comparison to the previous year. Additionally, over 350 exhibitors are set to attend this year, up 40 per cent compared to 2018. They will meet with 335 Hosted Buyers, an 18 per cent jump on 2018, for an event that includes a raft of new initiatives designed to increase opportunities for connection and learning among delegates.
These include the Business Travel Digital Innovation Summit, an in-depth exploration of the latest issues facing business travel managers, and an interactive and educational Technology Zone, as well as 30 new product and destination presentations taking place at the event.
IBTM China 2019 will also feature new networking and cultural activities, including a Happy Hour on day one in the exhibition hall. Also new this year is a post-event Hosted Buyer tour of China’s capital and MICE hotspot Beijing. Taking place on August 30, the day-long tour of this ancient yet modern city will include a visit to the Forbidden City World Heritage Site, an inspection of the stunning five-star PuXuan Hotel and Spa, and entertainment from Peking opera.
Hosted Buyers at this year’s event include BMW, Daimler, Danone, HSBC, Geely, Johnson & Johnson, Sanofi, Lenovo, Boehringer-Ingelheim, Osram and UBS.
“It’s a year of firsts for IBTM China 2019. We’ve listened to our customers and added several exciting new features that we know they are keen to see, including opportunities to experience cutting-edge technology, discuss pressing issues with peers, and more activities for social connection away from one-to-one meetings,” event manager, IBTM China, Nicole Ci shared.
Ci further added: “China is a buoyant and fast-maturing market and the show is going from strength to strength. The IBTM China team has worked incredibly hard on the event over the last year and we can’t wait to experience the buzz on the show floor.”
The number one event for the region’s MICE industry, IBTM China is set to gather over 4,000 global meetings industry professionals together for two days full of pre-scheduled business meetings. The event uses IBTM’s bespoke ‘matchmaking’ software to provide each Hosted Buyer with a pre-arranged schedule of meetings to ensure that buyers only meet with people with whom there’s a great chance they’ll do business.