ibtm world 2015 to embrace impressive line-up of hosted buyers

ibtm world, formerly known as EIBTM, has announced that 47 per cent of hosted buyers that have qualified to date will be making their debut at the show and that the new hosted buyers attending the show represent 52 countries around the world.

“The rise in interest from hosted buyers reflects the growing optimism surrounding the global economy, as shown in the latest quarterly poll of senior managers carried out by the Economist Intelligence Unit,” explained managing director, MICE Knowledge, Rob Davidson.

“The survey showed that the balance of respondents who think business conditions are set to improve over the next six months has risen to 22 percentage points, up six from the previous quarter.”


Also remarking on the news was senior exhibition director, ibtm world, Graeme Barnett: “With three months left until the show and hosted buyer applications up 38 per cent on last year, this is a great result. We can also confirm that 72 per cent of the new hosted buyers signed up to attend more than five international events per year providing a great business platform for MICE suppliers from across the globe to come together and showcase themselves to this powerful audience of buyers.”

The approved hosted buyer applications of corporate meeting planners who will attend for the first time have average meetings budgets of $10.1 million each and include major companies such as Goldman Sachs, Deutsche Bank, Microsoft, Britvic Soft Drinks, Peugeot Citroen, GlaxoSmithKline, Fossil, Merck, Lamprel and Unilever.

Adding to this, the My Association | My Club programme will open its arms to new hosted buyers from major associations and association management companies including Society of Nephrology (ISN), International Chamber of Commerce (ICC), Association of Development Financing Institutions in Asia and the Pacific (ADFIAP), Wheeling Around the World (WAW) and The Association Specialists and American Urological Association.

Hosted buyer manager, ibtm world, Jo Lieberman enthused: “This year we have a really impressive line-up of association hosted buyers confirmed to attend, with over 62 per cent of new buyers representing associations of over 1,000 members. Further to this, the average annual meetings budget of each new buyer is $6.3 million.”

Hosted buyer applications are reviewed and accepted based on the number and size of meetings, events, incentives and conferences they purchase annually, individual purchasing authority, their annual budget for meetings, events and incentives, the value of their recent business booked and potential for future business in the meetings and business travel industries.

ibtm world takes place from November 17-19, 2015 in Barcelona, Spain.