InterContinental Hotels Group (IHG) is expanding its presence in Saudi Arabia with a brand-new voco property in Makkah.
Developed in collaboration with Maad International, a hospitality real estate development company in the Kingdom, the property will be the largest voco in the world upon its opening in early 2020. voco Makkah will house 4,200 rooms, taking IHG’s portfolio in the country to over 19,500 rooms, solidifying IHG’s position as one of the largest hospitality players in Saudi Arabia.
voco Makkah will occupy a premium location within the greater Maad Hospitality Towers Development, a mega mixed-used development that includes restaurants, lounge areas, event halls and separate male and female prayer halls. Situated in one of the most sought-after locations in the Holy City, the new hotel is within walking distance of Masjid Al Haram. It will provide an ideal base for pilgrims along with an exceptional guest experience, including over 20,000m2 of dining and meeting facilities.
Managing director – India, Middle East and Africa, IHG, Pascal Gauvin commented: “We are proud to add this landmark property to our longstanding portfolio in KSA. Having opened our first hotel InterContinental Riyadh in 1975, we have gained significant experience and expertise in running successful operations in KSA, and particularly in Makkah.”
He continued: “Religious tourism is expected to increase further year on year to gradually reach 30 million visitors by 2030. We look forward to catering to the influx of pilgrims at voco Makkah, which will provide a welcoming, comfortable and a reliably different experience during the Hajj and Umrah seasons.”
voco combines the informality and charm of an individual hotel with the quality and reassurance of a global and respected brand. The brand allows guests to enjoy an upscale experience with the freshness of a unique, independent hotel under a name they can trust. Since being launched globally just over a year ago, voco has enjoyed rapid growth with multiple signings across the Middle East. After the signing of voco Al Khobar earlier this year, voco Makkah will be the second voco branded hotel in Saudi Arabia and IHG’s fourth hotel in Makkah.