IHG introduces customer insights portal for large enterprises

InterContinental Hotels Group

InterContinental Hotels Group (IHG) has unveiled the cutting-edge IHG Customer Insights Portal, a first for the hotel industry.

The comprehensive global solution for large enterprises provides a highly customised corporate travel experience to simplify travel management. Currently in the final stages of pilot, it will launch to large corporate customers in early 2020.

Built in response to customer feedback and the success of similar portals launched recently by the company, including its IHG Business Edge for small and midsize enterprises, large enterprises will be able to unlock actionable business intelligence that gives managed customers access to their most valuable business travel data and insights, just at the click of a button. Travel managers will have access to actionable data about their company’s spend by brand, stay patterns by region and traveller loyalty and guest experience scores at IHG hotels.

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Speaking on the project was senior vice president, global sales, IHG, Derek DeCross: “We are on a continuous journey to develop game-changing business intelligence solutions that put powerful insights directly into our customers’ hands. Part of being a best-in-class travel partner is to enhance our customers’ ability to effectively manage their corporate travel programmes. We are committed to driving value, maximising time, and ultimately making our travel partners look like rock stars within their organisations, as they access our scale of 16 brands and nearly 5,800 properties in more than 100 countries around the world.”

The user-friendly digital interface provides travel managers with easily downloadable reports that are customisable, using filters for country, brand and rate type. The greater visibility and transparency into their spending and savings with IHG empowers customers with deeper insights that will inform their travel programme decisions. Users will also be able to access content specifically curated to address topics relevant to travel professionals.

Corporate travel customers with a dedicated relationship with an IHG Global Sales representative should expect additional details in early 2020 regarding access to this new portal.