Japan welcomes first SureStay property

SureStay Hotel Group

Best Western Hotels & Resorts’ SureStay Hotel Group has marked its debut in Japan with the inauguration of a property in Osaka.

SureStay Plus by Best Western Shin-Osaka is a stylish upper-economy hotel, developed by Fino Hotels Co., Ltd. and situated in downtown Osaka’s Yodogawa district.

The property is conveniently positioned close to Shin-Osaka Station, with bullet train services to and from major cities including Tokyo, Nagoya, Hiroshima and Fukuoka. It boasts 108 contemporary guestrooms, all equipped with top-notch amenities, including complimentary Wi-Fi.


“SureStay Plus is an excellent fit for Osaka, and for Japan,” managing director of international operations – Asia, Best Western Hotels & Resorts, Olivier Berrivin opined.

“Comfortable, convenient and affordable, this is an ideal concept for guests seeking centrally located, international quality accommodation at a reasonable price point. We are delighted to continue our strong relationship with Fino Hotels Co., Ltd. in Japan, and look forward to welcoming more guests to this exceptional new hotel in future.”

SureStay Hotel Group has expanded rapidly since its launch in late 2016, with notable growth in North America and Europe. The concept made its Asia Pacific debut in October 2017 with the opening of SureStay Plus Hotel by Best Western Sukhumvit 2 in Bangkok.

SureStay Hotel Group’s three brands – SureStay Hotel by Best Western, SureStay Plus Hotel by Best Western, and SureStay Collection by Best Western – provide hotel owners with the opportunity to harness Best Western’s extensive global network, in terms of sales, distribution, technology and support, while giving guests the reassurance of staying with a globally recognised hotel group.