Kerten Hospitality is gearing up for the launch of its acclaimed boutique hotel brand, The House Hotel, in the Middle East, with The House Hotel Jeddah due to launch in Q4 of 2019.
The property, which will form part of a dynamic mixed-use destination, will shed light on Kerten Hospitality’s expertise in creating innovative spaces for working, living and socialising. It will be home to ‘Ouspace’ (a modern workspace), with serviced offices and a business club, allowing entrepreneurs and businesses to work flexibly and collaboratively.
Ouspace will complement The House Hotel Jeddah’s high-tech meeting rooms, ballroom and welcome lounge. The property, which houses 114 rooms, will also boast Baker & Spice Restaurant, a spa, a barbershop, a TechnoGym with a glass-walled bridge, a ballroom hall, meeting spaces and a rooftop pool surrounded by olive trees.
The House Hotel Jeddah will be the focal point of the new City Yard complex, which has been designed as a creative lifestyle hub in Jeddah’s upmarket Al Rawdah district, just 12km from King Abdulaziz International Airport.
CEO, Kerten Hospitality, Marloes Knippenberg declared: “Since the announcement and ongoing implementation of Vision 2030, Saudi Arabia’s blueprint for economic diversification and growth, we have witnessed a significant uplift in GDP and tourism, providing significant opportunities for operators and owners to introduce new and innovative hospitality concepts to this dynamic and fast-changing market.
“The House Hotel is well-positioned to capitalise on this favourable economic climate, meeting robust demand for contemporary lifestyle destinations that promote a work-life balance and we continue to identify opportunities to partner with like-minded investors to maximise the brand’s potential in the Kingdom,” he added.
Kerten Hospitality aims to operate 35 House Hotels across the Middle East region by the year 2025.