The H Dubai has appointed Aafrin Shaikh, an Indian national, as its new marketing and PR manager.
Shaikh, who has over 12 years of hospitality experience, has previously worked with prominent hospitality companies across India and the UAE, including Mövenpick Hotels & Resorts, Marriott International and Address Hotels + Resorts.
As the marketing and PR manager, she will now oversee the brand, marketing and communication strategy of The H Dubai, while also taking charge of the luxury hotel’s PR, goals and budget, developing media strategies and aiming for top-tier placements in traditional, digital and broadcast media.
General manager, The H Dubai, Gonzalo Rodriguez enthused on Shaikh’s appointment: “It is an exciting time for The H Dubai and we are confident that Shaikh’s experience and passion will provide a revitalising drive within our property. Additionally, as Expo 2020 approaches, we are looking forward for Shaikh to showcase her expertise and capacity to lead new marketing opportunities and partnerships, solidifying The H Dubai’s long-standing reputation for luxury and convenience.”