The Moroccan National Provincial Tourist Office won the Best Stand Design title for its authentic representation of a typical Moroccan house at Arabian Travel Market (ATM) 2019.
Reproducing elements of both a ‘riad’ and a ‘dar’, the Moroccan stand featured a traditional townhouse with pink walls, a courtyard and a fountain.
The awards also covered Best Stand for Doing Business; Best Stand within the Travel Tech Show at ATM; Best Stand Feature; Best Stand Personnel; and People’s Choice Award.
Exhibition director ME, ATM, Danielle Curtis said: “ATM would not be the huge success it is, without the incredible amount of effort and investment that exhibitors put into creating and manning these exceptional stands at the show. Since its inception, the annual award programme has not only recognised exhibitor’s efforts, but has also encouraged exciting, fresh and creative designs.”
Babylon Booking’s sleek all-black design and creative use of space meant the Iraqi company won Best Stand within the Travel Tech Show at ATM, while Sharjah Tourism’s diverse use of attractions – from a powerboat and photo booths to LED floors and tunnels – meant it was the clear winner in the Best Feature category.
The Best Stand Feature was awarded to Sharjah Tourism, which managed to blend multiple contemporary features such as a photo booth and LED floor tiles with cultural landmarks and a traditional coffee shop.
The winners of this year’s awards were announced at a photo-call on the exhibition show floor today (April 30).
Launched in 2015, the Best Stand Awards were created to recognise the design creativity and business-friendly appeal of exhibiting companies’ physical presence at ATM.