Eager to boost its business growth, Oman’s Bahwan Travel Group has renewed its technology agreement with Sabre Corporation.
The renewal will grant Bahwan Travel Group with continued access to Sabre’s technology, including its Sabre Red 360 agency solution and the latest data analytics, personalisation and automation capabilities. With these technologies, the online travel agency will be able to differentiate its offerings, compete more effectively and grow faster in the region.
General manager, Bahwan Travel Group, Gururaj SA declared: “As online travel is growing year-over-year, it is imperative for us to invest in our online platform and provide our customers with a more personalised and seamless travel shopping experience. Sabre by far is the most advanced technology provider in the travel industry; its global expertise in online travel, impressive dedication and scale of cutting-edge technology made it a logical choice to help us grow our business, be more efficient, and add value for customers.”
Also commenting was vice president, Sabre Travel Network Middle East, Abdul-Razzaq Iyer: “As travellers’ expectations rise in line with technology adoption, Bahwan Travel Group understands the role of technology in serving its tech-savvy travellers. Bahwan Travel has a strong vision for growth in the online space and we are working with the team to provide technology, expertise and best practices to build its competitive advantage as a leading online travel agency in the region.”
Following this renewed agreement, Bahwan Travel Group will have access to Sabre’s marketplace of more than 420 airlines, 750,000 hotel properties and hundreds of tour operators, rail, car and cruise providers. This will enable it to sell personalised travel packages from suppliers all over the world.