Qatar Airways has put an entertaining and humourous spin on its new safety video, which features a host of past and present football legends engaging in the famous pre-match team-talk.
The video will be shown on board flights before the end of the year, delivering important safety information with the help of personalities from the airline’s ongoing partnerships with AS Roma, FC Bayern Munich and FIFA.
Paris Saint-Germain footballer, Neymar Jr; FC Bayern Munich star, Robert Lewandowski; and AS Roma legend, Cafu, are led through the in-flight safety routine by a comedic double act of coach and kitman, played by British television regular, Jason Thorpe, and comedy actor, Ross Hatt.
This is a locker room like never before, in which Lewandowski demonstrates how to use a life jacket, Cafu helps a younger version of himself attach an oxygen mask and Neymar Jr. makes a special appearance to guide Qsuite passengers.
Directed by Peter Lydon, the six-minute film is designed for Qatar Airways’ global, family audience. Mirroring the airline’s latest campaigns, the film seeks to add a playful spin to a vital part of the in-flight experience.
“At Qatar Airways, safety is priority one and we want to ensure everyone, including our most frequent travellers, watches our safety briefings,” senior vice president, marketing and corporate communications, Qatar Airways, Salam Al Shawa shared. “The wonderfully creative concept from 180 Kingsday will capture our passengers’ attention whilst providing a fun, light-hearted video to get the in-flight entertainment underway. The level of quality and attention to detail in this video is paramount and I am sure the content will both inform and amuse our global passengers of all ages.”
Click the link to watch the video: https://youtu.be/OT3CLInWrk4