Saudisation at the forefront of Ascott’s KSA endeavours

The Ascott Limited

The Ascott Limited (Ascott) remains committed to its Saudisation efforts, as part of Saudi Arabia’s Vision 2030, with global and local programmes.

First introduced in 2016 across a few of its properties in the Middle East, Ascott’s global talent project ‘The Serviced Residence Manager Programme’ (SRMP) is an enormous milestone opportunity for executive level employees. The programme, which was developed by the brand’s headquarters and has been running across Ascott’s properties worldwide for years, is now a burgeoning topic across Ascott’s Saudi properties, with the selection of its first Saudi participant in Riyadh last year. Ascott Rafal Olaya Riyadh took the lead by nominating an executive level Saudi talent to the programme.

SRMP is designed to meet the growing need of operationally ready staff to manage Ascott’s serviced residences, and in Saudi Arabia will work to train Saudi talents to higher positions within the group, thus empowering Saudisation in the country’s corporate segment.

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Combining intensive classroom-based learning with on-the-job practical training and mentoring, the SRMP takes approximately 33 weeks for eligible Ascott employees to complete. By the end of the programme, successful candidates will be ready to take on senior roles of assistant residence managers and residence managers, anywhere within the Ascott group.

Regional general manager – Middle East, Africa, Turkey and India, Vincent Miccolis elaborated: “As the group continues to enjoy unprecedented growth, it’s vital we plan ahead by equipping our high-potential middle management staff with the skills profile they will need to one day manage and operate an Ascott serviced residence.

“From theoretical background in finance management to fine-tuning their housekeeping, guest service, operations and leadership skills, the SRMP course has been strategically designed to transform our most promising hospitality talent into the future leaders of Ascott,” he added.

Concurrently, taking the lead on a regional level, Ascott also launched the Saudi Graduate Programme in June 2019, in alignment with the aims of the Saudi Commission for Tourism and National Heritage to encourage and support domestic tourism. The Saudi Graduate Programme empowers Saudi talents whereby high-achieving Saudi nationals are trained in the skills needed to take on managerial leadership positions within the dynamic hospitality career path in the Ascott group.

Miccolis concluded: “These are exciting times in Saudi Arabia, with the Kingdom gradually embracing a historic series of cultural reforms. As the nation pushes ahead with Saudisation and the Saudi Vision 2030, the Kingdom’s tourism industry is evolving at a rapid pace and creating a wealth of new jobs within the hospitality sector.”