The Sharjah Commerce and Tourism Development Authority (SCTDA) has announced its new standards for classification of hotel establishments in the emirate, in line with the implementation of Resolution No. 38 of 2019.
These new standards were announced following a workshop organised by SCTDA for representatives of hotels and other hospitality establishments in the emirate. The workshop detailed the updated classification criteria for hotel establishments and the process of implementation.
The standards are set to continuously enhance the experience of tourists visiting Sharjah, considering the tourism sector as one of the most important pillars of the national economy.
“The hospitality sector is a vital growth driver for the tourism sector in Sharjah,” chairman, SCTDA, HE Khalid Jasim Al Midfa stressed. “We are confident that the new classifications will reflect positively on the performance of hotel establishments, including enhancements in facilities and services, and further contribute to boosting the hotel industry’s contribution as one of the most important components of the tourism infrastructure in the emirate.”
He continued: “SCTDA has developed the classification in line with international standards and local requirements of establishments, with the support of our partners in the government and private sectors, in line with our mission to empower the hotel industry and realise Sharjah Tourism Vision 2021.”
Over the next five years, the local tourism market will be served by a total of 34 hotel establishments (5,700 rooms), reflecting a 50 per cent increase in the number of new rooms. SCTDA continues to work on updating the classification and licensing criteria for existing hotel establishments in the emirate and attaining the highest international standards, with the goal of enhancing quality services of hotel establishments and providing more options for tourists.
The new classifications, which fall in line with the strategic objectives of the Sharjah Tourism Vision, look towards stimulating the tourism product locally while also diversifying it across larger overseas markets. The move also aims to enhance the tourism experience of visitors, promoting the adoption of the latest practices and trends in the tourism sector and keeping pace with global developments.